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talk

We can’t empathize our way out of privilege

Ariba Jahan

05 Feb, 9:30 pm

06 Feb, 5:30 am

06 Feb, 1:30 pm

15 min

Empathy is limited by the lens of our own privilege, biases, and lived experience, often completely different from the lived experience of the people we serve, especially during a pandemic. In this talk, I'll share how our team worked together during a project on unemployment benefit access to minimize harm and honor the lived experiences of the community we were in service to.

Description

Empathy is limited by the lens of our own privilege, biases, and lived experience, often completely different from the lived experience of the people we serve, especially during a pandemic. As a team of full-time employees with financial security working on a project around unemployment benefit access, we recognized that no amount of design activities can help us “empathize” with their journey to get unemployment benefits. It was critical for us to keep the work centered around our users’ lived experiences and co-create with them to make sure their voices were part of the process. In this talk, I'll share how our team worked together during a project on unemployment benefit access to minimize harm and honor the lived experiences of the community we were in service to.

Meet the speaker

Ariba Jahan

@aribajahan

Innovation & Design Strategy

Ariba is a biomechanical engineer turned innovation and experience designer focused on creating social impact and a future that is more accessible, intersectional and equitable. She is currently the Director of Innovation at the Ad Council, where she established the organization’s design innovation practice. As an immigrant Bengali woman who discovered her hearing loss at age eight, Ariba advocates for diverse, marginalized voices that are often overlooked to ensure their lived experiences inform and drive the work. She is focused on creating experiences, products, teams and dialogues where curiosity, resiliency, humility and assumption challenging can thrive. She also volunteers to teach high school students UX design.

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interaction21@ixda.org
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