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Take a planet-centric approach with circular design toolkits

Sylvie Daumal, Gabriella Cinque, Raphael Doyen, Natacha Hennocq

03 Feb, 8:00 am

4 h

Take a planet-centric approach with circular design methods and toolkits. Start now to reduce your impact and avoid digital nightmares with our workshop by @Lyoko4TW, @nattacha, @gabriellacinque at #IxD21


Global warming and the Paris agreement are forcing all sectors to review their processes in order to achieve the objective of carbon neutrality in three decades time. Digital is no exception to this trend and must also aim for greater sobriety right now. Already, the digital industry is being asked about the emissions of carbon dioxide and other greenhouse gases. Designing for humans leads us, by principle, to design with the planet in mind. That’s why interaction designers and user experience practitioners should be aware of the consequences of each of their choices in terms of energy consumption and emissions.

Participating in this workshop, designers will discover the order of magnitude of the impact their designs yield. Moreover, they will discover the systemic dimension of these impacts to consider all the externalities. Finally, they will gain literacy in circular economy principles and toolkits to make more informed decisions.

On a practical note, participants will start measuring the impact of their own practice. Indeed, when designing digital products, we are far removed from the actual consumption and it is a daunting exercise to start. Moving from what is already in use to future projects, this questioning should ideally be initiated during the ideation phase to align all stakeholders and project team members on the “bigger stakes“ at hand. As current frameworks and toolkits may require some tweaking to adapt them to fully digital services, we will share some of the findings we have collected in our practices.

Meet the speakers

Sylvie Daumal, Gabriella Cinque


Designer, The Fifties; Designer, Orange

Sylvie Daumal is a designer, partner of the design company The Fifties, member of the EuroIA advisory board, founder of UX Paris, author of several books and teacher at Sciences po Paris and Sorbonne University, Sylvie works on projects aiming to achieve carbon neutrality. As a designer, using systemic thinking, circular design and responsible digital methodology, she applies a planet-centric approach to reinvent our economy.

Gabriella Cinque is an Italian Creative Designer based in Paris.She designs services, brands and experiences, always trying to tell meaningful stories and creating environments inspired by life and arts.She particularly cares about ethics and positive change, in her professional as personal life : she is vegan, anti-specist and deeply mindful about accessibility and inclusion.She has Asperger's Syndome HPI, which makes her approach to design extremely rational yet creative in the same time.She works as well as an author and illustrator for children books.After working for 14 years for start-ups as for digital agencies, she is currently working at Orange where she leads the Methodology & Tools activities in the Circular Design Support Program.To know more about her design work : and about her activity as an author and illustrator :

Raphael Doyen, Natacha Hennocq


CEO, The Fifties; Design Strategist, Orange

Raphaël Doyen is the founder of The Fifties, a consulting agency dedicated to carbon neutrality. After a 10 year career in the gaming industry where he facilitated the emergence of new players experiences, he decided to use his competencies out of the gaming field to design startups and innovative business models. Trained user of the Circular Design Toolkit and experienced business designer, he’s helping his clients to reimagine carbon neutral business solutions for their companies.

Natacha Hennocq is currently Design Strategist and Advocate in the Experience Design Lab at Orange. She has held this position for the past 4 years. Past experiences, include creative direction for small and medium agencies. Her formal training is an unusual blend of neurophysiology, evolutionary biology and theoretical ecology. As always, she is quite enthusiastic about sharing, whether it concerns design, creativity or science.

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